Wet Paint, Don’t Touch

CASE STUDY

How can you paint around customers and staff without disrupting the shopping experience?

Project Summary

A national client determined that a flagship store required a recolor project to maintain the high level of standards associated with the brand.   Project execution needed to be scheduled during daytime business hours.  Resicom was needed to develop a solution as to how the store could be painted within a 48-hour window, yet store traffic and staff would not be disrupted.

Scope

The scope of work needed to execute this project included:

1. Paint over redundant color.

2. Execute project during business hours.

3. Remove all hardware from bathroom focal walls and reinstall once painted.

4. Paint the cash wraps and surrounding high walls.

Challenges & Solutions

The constraints of the project that were overcome included:

1. The project had to be executed during business hours without disrupting customers or adversely affecting retail revenues.
   • Days known for slower retail traffic were scheduled over high-traffic weekends.
   • One technician focused solely on the focal walls for timely completion with as little disruption as possible.
   • The crew systematically worked in marked off sections to have the least impact on the customers’ ability to access merchandise and move through the store.
2. Painting the cash wrap area without disrupting transactions.
   • Entrance and cash wraps were painted before opening and prior to close to minimize impact.
3. Materials supplied was short several gallons of paint.
   • Project manager communicated shortage to store manager, then sourced paint needed from another location for next day delivery.
4. Removal of the hardware from bathroom focal walls was time consuming.
   • Resicom provided timely communication to management in regards to the delay and presented several options to overcome the hiccup.  Management determined that an extra half day could be allotted for project completion.
5. Keep customers out of the area being painted.
   • Project Manager remained on site to ensure that customers were protected from any potential hazards and to stay in constant communication with both management and Resicom technicians.
   • Project management also coordinated the relocation and protection of the large amount of breakables and delicate merchandise.

Summary

We understood that the execution of project was unique because we were working during business hours.  Resicom was confident that detailed project management and execution would not have adverse effect on the retailer’s daily revenue.  Upon completion, Resicom analyzed the previous month’s data compared to the week of project execution to determine that there was little or no effect on the daily turnover.   Regardless of working conditions or environment, Resicom is able to execute project completion that is consistent with our standards.