Creating the Leadership Team on the organizational chart is important in building organizational clarity. Here are specific basic disciplines of business:
Businesses may have some of these broken out separately, or combine others as their business size and needs dictate. These roles are typically filled by people with strong organizational skills, as they are responsible for reporting verified information to the CEO. These are present in most every organization, even companies with under 5 employees.
Most companies, however, miss the role that I call the “Creative Thinker”. This is a responsibility that goes to someone that is curious and can ponder and think outside of ordinary thought lines. They are usually the person or team that the CEO delegates R&D projects to. Here is a sample of what this role would play in a company:
- The company wants to expand its offerings by exploring different opportunities. The Creative Thinker researches the market, assesses the opportunity and provides a report to the executive team on their findings.
- The company wants to improve one of its processes. The CreativeThinker can research the dangers of keeping things as is, assess the opportunities for improvement, and provide a report to the executive team on their findings, without the bias of having to execute the changes.
- The sales team wants to present its offerings to a potential client.The Creative Thinker can demonstrate expertise in an area of focus without pushing the services offered. This unbiased expertise presented strengthens the presentation.
This role has the ability to provide a true differentiation in the marketplace.